Jan 22, 2019 | Content Marketing, Copywriting
National Clean Out Your Inbox Week is always observed the last full work-week of January. It’s a time for all of us to handle the clutter in our email account that puts a drain on our mental capacity and causes serious IT issues for our computers. (Ask your computer...
Nov 2, 2017 | Content Marketing, Think About it Thursdays, Video
So you’re ready to roll out your new social media video to promote your business. Congratulations! Hubspot recently reported 48% of marketers plan to add YouTube to their content strategy in the next 12 months. This validates your good decision, and it lets...
Jan 8, 2016 | Content Marketing, Video
Be wonderful to the customers you have. They’ll bring you the customers you want. ~ Peter Shankman, founder of HARO Peter Shankman – founder of helpareporter.com (HARO) and author of Zombie Loyalists – in his keynote speech at Infusionsoft’s ICON14, talked...
Mar 5, 2015 | Content Marketing, Copywriting, Marketing
Jeff Bullas shares this content on how to share content, reposted from others, and now I share it with you. Do you see what I did there? Go and do likewise. But first read 5 Ways to Curate Content for Your Content Marketing...
Mar 4, 2015 | Content Marketing, Marketing
Q: How can my web site rank higher in Google? A: Be mobile-friendly. BusinessNewsDaily reports: As more and more users view websites on mobile devices, Google wants to make it easier to find relevant, mobile-optimized websites. To this end, Google will now “use...
Feb 10, 2015 | Content Marketing, Copywriting
The best copy, the most compelling offer, the greatest persuasive close in the world all mean nothing if the email never gets opened. In the “Copy Talk” section of their blog, the marketing automation software company Infusionsoft offers these tools for...