Sep 14, 2017 | Current Events, Think About it Thursdays
“…but I’m afraid,” you might say. I get it; I’m afraid of some things in the news, too. With all the current events swirling around us – fear is a prevalent emotion. Do you find yourself being afraid of the things beyond your control? Or are you fearful of...
Sep 7, 2017 | Current Events, Think About it Thursdays
Want to see a successful mindset in action? This short, 1-minute video is from the waning minutes of a college football game between USC and Western Michigan. What happens when a second-string player takes the field for an otherwise inconsequential play is the best...
Aug 31, 2017 | Marketing, Think About it Thursdays
With Labor Day weekend upon us in the U.S., and most kids back in school, let’s wrap up the Back to Basics series for August with a few thoughts about your database. Your contact list is gold. It is one indicator of your company’s future cash flow and a factor in the...
Aug 24, 2017 | Marketing, Think About it Thursdays
How many of your customers are strangers? People you’d never be able to recognize in a crowd? As we get back to basics in August on the Savvy Blog, it’s vital we remember the importance of relationships. Small business owners, like Lisa and I…and probably you, get...
Aug 17, 2017 | Current Events, Think About it Thursdays
We drove 60 miles out of our way last night and paid 800% for an item we’ll probably throw away within hours of using it. Why? We wanted it Scarcity Convenience What was it? ISO rated sunglasses for viewing the solar eclipse. We live in the path of totality. ...
Aug 10, 2017 | Business, Think About it Thursdays
I sat for 20 minutes in school traffic yesterday morning. Summer is officially over. In the back-to-school spirit for “Think About it Thursday,” we’re getting back to basics on the Savvy Blog. Last week, we covered “square one” for developing a marketing plan. Today,...