Listen to Your Customer

Listen to Your Customer

How do you know what to say to your prospect to gain their attention? Listening: It’s a lost art. We spend our days looking for ways to get our marketing message heard above all of the other voices out there.  According to some studies, the average person is exposed...
The Revolution Is Here

The Revolution Is Here

Video Revolution Driven by Mobile Technology Here’s evidence there’s a revolution. YouTube’s staggering new statistics released in 2015 show that users upload 400 hours of new video content every minute. (Source: TubeFilter.com) Let that sink in for...
PowerPoint Do’s and Don’ts

PowerPoint Do’s and Don’ts

PowerPoint Tips for Better Presentations The staple for business communication – whether it’s at a working luncheon of five or a huge conference with 5,000 – is PowerPoint. Chances are good that you will have an opportunity to speak to an audience in the next few...
Change the Conversation

Change the Conversation

…and Customers Will Listen A big conversation we keep having lately is all around how to talk to your prospects and customers.  It seems that as the world changes and adapts to more and more online marketing, business owners are having a more difficult time...
Internal v External Business Communication

Internal v External Business Communication

Business Videos Can Have Two Audiences Your business may be small, but you can still utilize video like the big brands.  Corporate marketing departments produce videos that reinforce the company message in two directions: internally and externally. External...