Nov 16, 2017 | Current Events, Think About it Thursdays
Join us, this week, as we welcome a little girl into this big, wide world. Our second granddaughter was born November 14. Pictures may be coming soon. We are holding onto them to give her mom the honor of posting her first photo in social media. This little girl is a...
Nov 9, 2017 | Marketing, Think About it Thursdays
“How do I really accelerate my growth?” he asked. “I assume the metric you’re using to measure growth is revenue,” I replied. “There are three ways to make more money: Raise your rates. Put more people in the top of the funnel, or improve your closing ratio.” Now...
Nov 2, 2017 | Content Marketing, Think About it Thursdays, Video
So you’re ready to roll out your new social media video to promote your business. Congratulations! Hubspot recently reported 48% of marketers plan to add YouTube to their content strategy in the next 12 months. This validates your good decision, and it lets...
Oct 26, 2017 | Marketing, Think About it Thursdays
Is your business being repulsive enough? It’s a strange question, I know, but…. We’ve been having some deep conversations lately, and one of them got into the idea of businesses attracting the kind of customers they want…and repelling those they don’t. Does your brand...
Oct 20, 2017 | Business, Marketing
This blog post is a day later than our usual #ThinkAboutItThursday…but I was on island time this week. Don’t judge me. We just got back from a weekend conference and a little side trip to the beach for some decompression and relaxation. Lisa and I attended the...
Oct 12, 2017 | Current Events, Think About it Thursdays
I was ear-witness to a murder this week. At first, I didn’t think much of it. “Firecrackers,” I said to myself and dismissed it as no concern. Since it’s fall break, I thought neighborhood kids were just having a little fun. About an hour later, my wife texts: Are...