Mar 30, 2017 | Think About it Thursdays
“Just do it.” ~ Dan Wieden, co-founder of Wieden & Kennedy, ad agency for the Nike brand What good is talk about purpose, mission and values if it never leads to true action? The key thought is to “operationalize” your company culture. Align every system and...
Mar 23, 2017 | Think About it Thursdays
My wife thinks I’m a spontaneous person. Impulsive and spur-of-the-moment. It’s true. I am afflicted with S.O.S. – “sudden outburst syndrome” – and occasionally overshare. “You can’t spell T.M.I without Tim,” she often says. While it feels liberating, on the one...
Mar 16, 2017 | Business, Think About it Thursdays
Quick! What’s the leading cause of start-up failures in America? If you said “lack of funding,” you’d be wrong. A report, compiled and published by CB Insights, ranked all the reasons startup founders gave for their failures (aka: post-mortems). Their number one...
Mar 9, 2017 | Business, Think About it Thursdays
Details are important. Daily details cannot be overlooked. But you must bring your gaze above the horizon from time-to-time to know if the minutiae of the moment are aligned with your true purpose. Sextants, sounders and spy-glasses were three tools sailors used for...
Mar 2, 2017 | Marketing, Think About it Thursdays
Have you ever had a prospect or client who is a foot dragger? They can tell you what they want to achieve. They’re clear about where they want to go. The elevator speech is impeccable. Everything looks good on paper. Still, they’re hesitant to “pass Go and collect...
Feb 23, 2017 | Live Events, Marketing, Think About it Thursdays
Do you know where you’re going? In your marketing. In your sales process. In your business: Do you know where you’re going? It requires vision to chart your course. Sometimes the path is not clearly marked – or perhaps nonexistent. Henry Ford had a dream of...